How To Persuade Customers To Buy Your Products

As you know, the only way to make money in business is to have customers buy from you. Of course, not everyone who encounters your business is going to buy from you. 

If you know what you're doing, maybe 1 out of every 5 people who see your ad on social media decides to move forward and buy. If you don't know what you're doing, maybe it's only 1 out of 20 – and that can cost you a lot of time and money.

In this article, a few tips are shared on how to get more customers saying YES and fewer saying NO. Read carefully.

1. Stay in touch

Customers want to feel like they're being looked after and always have a point of contact.

If they perceive you as aloof and difficult to reach, they're not going to buy. But if you're in touch with them every day, via social media, phone and email, they will know you better and like you better and trust you enough to buy.

2. Sell to existing customers

When a customer has already bought something from you before, you already have a relationship with them. An existing buyer will be far more responsive to your marketing than someone who's never bought from you. If they've bought it before, there's a good chance they'll buy it again.

3. Be an Educator

People like to buy from leaders and experts. If you're on YouTube, putting out videos, and teaching something, you'll make more sales. Or, if you don't like being on video, you could write a blog and teach your customers how to use your products. That will show them you know what you're talking about and allow them to trust you.

Take action now. Don't wait before it will be too late.

Author: Kayode Babaleye, Content Marketer