The 4 Keys to Successful Sales

As a salesperson, these keys to be mentioned are the essentials in marketing.

They are the keys to making sales successfully in any condition. And they are:

1. 𝐃𝐞𝐩𝐞𝐧𝐝𝐚𝐛𝐢𝐥𝐢𝐭𝐲 - You must be dependable in approach. The one thing that customers have always rated highest in the sales world is 𝐭𝐫𝐮𝐬𝐭, which also, is called 𝐝𝐞𝐩𝐞𝐧𝐝𝐚𝐛𝐢𝐥𝐢𝐭𝐲 because it is a direct reflection on the integrity of the individual. The primary reason people will choose 𝐧𝐨𝐭 to buy from you is 𝐥𝐚𝐜𝐤 𝐨𝐟 𝐭𝐫𝐮𝐬𝐭. You should always have a strong connection or relationship with your customer during and after-sales process. Follow-up with the customer should not be blown out of proportion.

2. 𝐂𝐫𝐞𝐝𝐢𝐛𝐢𝐥𝐢𝐭𝐲 - Dependability (Trust) brings about credibility. You must be 𝐜𝐨𝐧𝐯𝐢𝐧𝐜𝐢𝐧𝐠. Your speech or say about the products or services you offer must be factual. Credibility is a judgment that the audience makes about how believable the communicator is, says Dan O'Keefe. And it's important because people often choose to respond to a persuasive message based not on the content but on their perception of the communicator - 𝐲𝐨𝐮. Be free with information and advice. Listen more than speaking and don't forget to say thank you.

3. 𝐁𝐞𝐥𝐢𝐞𝐯𝐚𝐛𝐢𝐥𝐢𝐭𝐲 - Lets customer see the belief in you. Share testimonials of your previous customers on the product you are offering.

𝐍𝐨𝐭𝐞: Testimonials from satisfied customers are powerful selling tools.

Testimonials establish your believability because they prove you already delivered what you promised to other customers. With that, you can generate lead.

4. 𝐂𝐨𝐧𝐟𝐢𝐝𝐞𝐧𝐜𝐞 - Confident people tend toward success. This is especially true in sales since customers and prospects will immediately trust a salesperson more if they are confident.

To have confidence in sales, you need to build yourself towards the following tips:
» 𝙵𝚘𝚌𝚞𝚜 𝚊𝚗𝚍 𝚋𝚞𝚒𝚕𝚍 𝚢𝚘𝚞𝚛𝚜𝚎𝚕𝚏 𝚞𝚙𝚘𝚗 𝚜𝚝𝚛𝚎𝚗𝚐𝚝𝚑 𝚊𝚛𝚎𝚊𝚜
» 𝚂𝚞𝚛𝚛𝚘𝚞𝚗𝚍 𝚢𝚘𝚞𝚛𝚜𝚎𝚕𝚏 𝚠𝚒𝚝𝚑 𝚐𝚘𝚊𝚕 𝚘𝚛𝚒𝚎𝚗𝚝𝚎𝚍 𝚙𝚎𝚘𝚙𝚕𝚎
» 𝙻𝚎𝚊𝚛𝚗 𝚏𝚛𝚘𝚖 𝚝𝚑𝚎 𝚜𝚞𝚌𝚌𝚎𝚜𝚜 𝚊𝚗𝚍 𝚏𝚊𝚒𝚕𝚞𝚛𝚎 𝚘𝚏 𝚘𝚝𝚑𝚎𝚛𝚜
» 𝙼𝚊𝚜𝚝𝚎𝚛 𝚝𝚑𝚎 𝚋𝚊𝚜𝚒𝚌𝚜 (𝚏𝚞𝚗𝚍𝚊𝚖𝚎𝚗𝚝𝚊𝚕𝚜)
» 𝙷𝚊𝚟𝚎 𝚊 𝚖𝚒𝚗𝚍 𝚘𝚏 𝚒𝚖𝚙𝚛𝚘𝚟𝚎𝚖𝚎𝚗𝚝

If you build yourself with these tips and keys, success in sales will be right on your hand.

Here is the illustration that explains the flow of the determinants of successful sales.
ᴅᴇᴘᴇɴᴅᴀʙɪʟɪᴛʏ --------> ᴄʀᴇᴅɪʙɪʟɪᴛʏ --------> ʙᴇʟɪᴇᴠᴀʙɪʟɪᴛʏ --------> ᴄᴏɴғɪᴅᴇɴᴄᴇ --------> sᴜᴄᴄᴇss

Author: Michael Agwulonu, Digital Marketing Strategist